The BRAD QK Artist Branding project was dedicated to one of my very good friends who's an up and coming musical artist. I wanted to give him the whole star treatment. I first created a single cover to his new song "Beats, Rhythm, and Dance" for him to release on all streaming platforms. The second design was based on a studio album mock-up called "Brad". Every marketing design that was created was based around the album cover to keep all of the branding consistent such as merchandising, the website mock-up, and the tour package mock-up. The hand-lettering font created for the word "BRAD" was the logo for each design dedicated to the album. The other logo created is his overall artist brand.
Album Cover Design
Merchandise mock-ups and website layout
music outlet mock-ups